Following its demerger from Australian partner – the Aurecon Group – in January 2020, the company rebranded as Zutari. “Since the demerger, we have re-engineered how we partner with our clients to strengthen our position in the infrastructure and engineering sector in the AME region,” says Zutari CEO Teddy Daka.
“With her track record in brand management and communications, we look forward to Zipporah’s contribution in building trust with our clients and employees as we continue our journey as Zutari,” says Daka.
Zipporah has an extensive track record in the technology, FMCG, oil, and logistics sectors. She is a former marketing executive from Altron, having previously held senior positions at Coca-Cola, Sasol, BP, logistics company DPD and in the public sector.
Commenting on joining Zutari, Zipporah says she looks forward to working with the leadership team to build Zutari into a trusted brand, known for its enduring impact through infrastructure.
“This business has incredible depth of expertise and experience given its 90-year heritage. However, our brand is only two years old and still needs to be developed into a powerful asset. I am going to concentrate my efforts on building strong equity for the Zutari brand, so that it becomes a key driver of growth for the business and leveraging marketing to add new value to our relationships with our clients,” concludes Zipporah.